Computer Tan
Written by Nuri Djavit
McCann Erickson – London have come up trumps with this ‘hoax’ site for skin cancer awareness. Did I just spoil the surprise? Sorry. Regardless, you’ll enjoy the ad and the site. It’s a short experience but definitely gets the point across.
Reminds s a little of our brain scan test we did for Moli as part of the control freak campaign, where users were encouraged to press their foreheads against their computer screens to get a free scan. Duh!
Click on the image below to view the site.





















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[...] from this post about a UK skin cancer awareness campaign, the BBC reported that a 14 year old girl suffered 70% [...]