Written by Andrew Hwang
As everyone in advertising knows, it’s not just about creating campaigns, it’s about creating movements. According to Toronto agency John St, the same applies to birthdays. This mock case study is a humorously thorough analysis of 8 year old Chelsea’s birthday, and it’s rather brilliant. For example, Chelsea’s two favorite things are the color pink and ponies. Birthday theme? Pink ponies.
Written by Andrew Hwang
Damon Albarn, frontman for both Blur and Gorillaz, is among the first movers towards iPad-produced music. With Christmas right around the corner, Gorillaz have offered up a cornucopia of holiday-exclusive content. What will be their fourth album, The Fall, will feature fifteen new tracks, “some with vocals, some without, some combined performances and some solo”. This is all well and good, but surely there must be something fishy about releasing a brand new album for free, even if he was just drunk on holiday spirits? (more…)
Written by Andrew Hwang
According to a new infographic, 7 out of every 10 people in your office are actively browsing online video content, irregardless of work (Without fingers being pointed, let’s just agree that the Tron holiday special “from 1982″ is pretty hilarious). However, what’s even more interesting is that the workers indulging in viral videos and flip-switching to Excel when their boss walks by are actually 9% more productive than those who don’t. Click through for the full report.
Written by Andrew Hwang
As 2010 draws to a close, web artists everywhere are hastily filling our stockings with best-of infographics. While we embraced Sad Keanu and looked at Kim Jong-il looking at things, others like Bed Intruder and Bedroom Frog are just laughable at best. And of course, the Rent is 2 Damn High guy, Jimmy McMillan, is priceless. If you haven’t heard of the others, it doesn’t mean you live under a rock, you’re just not on top of your Tumblr game. Check the full top ten after the jump. (more…)
Written by Katerina Zherebtsova
The live webcast of the ‘Spike Edney & Friends’ event, presented by Last Ext and Flint during the Internet Week Europe, attracted a live online audience from 53 countries around the world. Fans of Queen, Graham Gouldman, Madeline Bell, I Blame Coco, Tom Robinson, Rokhsan Heydari and the Cash Cows (the Bear Bones) were voting online for their chance to influence the playlist and hear their favourite artists.
The Twitter feed was also noted as amongst the top Internet Week Europe hashtags and tweets.
the webcast can be viewed here www.spikelivemusic.tv
feedback, comments and live Twitter feed is @SpikeLiveMusic on Twitter
Some fun pictures from the venue itself @Bathhouse, London
I Blame Coco on stage performing Self machine
Graham Gouldman and Spike Edney performing Under Pressure by Queen
Bear Bones performing their incredible music mix
Written by Katerina Zherebtsova
LAST EXIT and FLINT present “SPIKE EDNEY & FRIENDS”, an interactive, live-streamed music event, where viewers can interact with host and renown musical director Spike Edney and featured special musical guests.
Following the 2008 launch of the hugely successful Internet Week NY, on 8th-12th November, INTERNET WEEK EUROPE 2010 is being launched with a ground-breaking five day festival celebrating the very best of Europe’s digital industry and London as its digital hub.
London will play host to a series of web focused events including this long-awaited show at The Bathhouse, London on Wednesday 10th November. The featured event “SPIKE EDNEY & FRIENDS”, presented by digital agency Last Exit, and video communications agency Flint, is the brainchild of rock band Queen’s keyboardist and musical director Spike Edney and will allow people all over the world to share in the excitement of this inaugural event and Internet Week.
The event will be streamed live (details to follow). The 2 hour webcast will feature Spike in conversation with invited close musician friends and special celebrity guest artists and rising young stars – talking about their careers, musical influences, favorite songs, highs/lows and amusing stories from their years on the road; followed by live acoustic guest performances in an intimate setting with Spike and his all-star band. Each artist will be asked to perform one of their hits, followed by a favorite John Lennon song, chosen by the online audience.
Artists being featured will include legendary song writer
Graham Gouldman (10cc) www.grahamgouldman.com
Sensational jazz, soul, rock and pop singer Madeline Bell (Blue Mink, Stevie Wonder, Dusty Springfield, Elton John…) www.madelinebell.com
Iconic UK songwriter and BBC 6 Radio music presenter, Tom Robinson (Tom Robinson Band) www.tomrobinson.com
Emerging UK artist Coco (I Blame Coco) www.iblamecoco.co.uk, UK street band The Cash Cows www.myspace.com/cashcowsrock
Up and coming ACM (Academy of Contemporary Music) student, Rokhsan Heydari (imagine Lilly Allen dipped in Stevie Wonder’s Motown Soul…) www.myspace.com/rokhsanmusic.
The online audience will be invited to ask Spike and his guests questions and make their song requests via twitter. The top requests will be displayed live, allowing people to add their votes and change the playlist in real-time.
“This event takes live music to the next level”, added Steven Blackman, Managing Director of Flint. “It allows the band to interact in real time with a global audience, who are sharing the experience.”
For further information and updates, please follow @SpikeLiveMusic on Twitter
Written by Nuri Djavit
The oft ignored art of web fonts. Sooo many designers have complained about t and agencies have pushed for Flash authoring to get around it. With SEO beckoning and the iPad demanding, Flash is rapidly being replaced in many situations by HTML5. This article covers some of the opportunties and I urge all young designers (and stubborn old ones) to read…
Written by Katerina Zherebtsova
The luxury sector was not among the early digital adopters and many luxury marketers still insist on staying away from the doom and gloom of the socio-digital reality. However there are others, in the meantime, who have been busy at creating the web’s most beautiful, engaging and useful experiences.
Here is our pick of the 3 Digital Luxury benchmarks:
Fashion.telegraph.co.uk
This site offers a great browsing experience with seamless integration of the key elements. The top area is a beautiful and intuitive mix of e-commerce, news, images and blog stories. This is the closest experience yet to the actual flicking of the magazine spreads.
Gucci digital flagship store
The new www.gucci.com, which has just been launched recently, is a benchmark of an optimised luxury shopping experience. Every detail of the site is dedicated to making an accent on the beauty, quality and craftsmanship of the Gucci collection. The products are also aligned and presented in a user intuitive way, encouraging engagement and purchase.
Hermes – I Love My Scarf
This beautiful site is an international marketing campaign by Hermes to promote its silk scarves to a younger, more trendy audience. The site is very social and provides a great visual experience. We would think that it will be of real inspiration to the younger market.
Written by Katerina Zherebtsova
Following months of speculation Facebook has launched its ‘Places’ geo-location functionality. Currently the service is limited to US and to the iPhones, but expansion plans across the globe and other mobile platforms are obviously in the pipeline. Given the Facebook size and digital footprint, which equals to a size of the country, the success of ‘Places’ is of course unavoidable.
Yet Facebook has a lot to account for in the privacy debate and its ongoing criticism is second only to Google. Meanwhile Foursquare has been steadily gaining momentum and growing its active user base. Whilst its stats are changing, over just 1 year of existence it has amassed half a million users (source: http://mashable.com/2010/03/12/foursquare-stats/)
Foursquare vs Facebook is a game of two halves: the numbers game vs the interactivity and appeal of the gaming element. Only time will show which one will come on top. But yet again, it is increasingly not about fighting with the behemoths, but acquiring a niche market group of its own and Foursquare has been leading the way here.
Written by Katerina Zherebtsova
After months of rumours, Facebook has finally set the date for the geo-location announcement. Whether it will really happen tomorrow or not, this is a significant addition to the evolving GLS market, which has grown to involve both fans and brands alike.
Watch this space.
source: http://mashable.com/2010/08/16/facebook-location-august/#
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